Perfetti Van Melle The Well-Known Confectionery Enterprise
Perfetti Van Melle is a multinational company runs in Fast Moving Consumer Goods industry, specializing in confectionery, both the production and marketing. Founded in 2001 with the acquisitions of Van Melle (Netherlands) by Perfetti Group (Italy) with the central office in Lainate, Milan, Italy. Perfetti Van Melle is the third biggest candy and bubblegum company in the world and the first biggest in Indonesia.
Perfetti has massive amount of labors, approximately 19.000 workers in 43 companies all over the world. Perfetti has a wide marketing scope in 159 countries and very active in many areas in the world, such as Asia-Pacific, Southeast Asia, Middle-Eastern, Africa, Europe, and America. Perfetti Van Melle is known with their various products which already been popular, such as Mentos, Alpenliebe, Big Babol, Marbels, Happydent, Center Fruit, Eclairs, Chupa-Chups, and Golia.