Founded in 2008 by an Indonesian presenter, Daniel Mananta. He built PT Dinamika Anak Muda Nasional or with a trade name Damn! I Love Indonesia to introduce the culture, heritage, and history of Indonesia to youngsters. This effort is obtained by making clothes and merchandise with Indonesian signature culture. So Indonesian youngsters can use it daily and they can love Indonesian culture more through an urban lifestyle.

The clothes and the accessories of Damn! I Love Indonesia are now sold in 8 stores that you can find in malls around Indonesia. Not only selling it through stores, but you can also buy it online. With the vision and mission of introducing Indonesian culture, Daniel Mananta also brings it internationally with giving the T-shirts of Damn! I Love Indonesia to foreign artists and public figures who visit Indonesia.

For example, Adam Levine from Maroon 5 used the shirt while having his band show in Jakarta. The words written on the shirt is also the merchandise brand, so it can be a tagline they use when they greet Indonesian people. With a vision of promoting Indonesian local culture and getting global impact in a revolutionary way, Daniel succeed with his way following nowadays lifestyle trend. With selling the products such as T-shirt, jacket, and also bag, Damn! I Love Indonesia urges people to be proud of Indonesian cultural wealth. So cool and inspiring!